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Career Objective |
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To become a viable addition with a company where my education and creative experience can contribute to corporate growth, and to utilize my abilities as a team player and self starter in creating possibilities for advancement.
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Education
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| University of South Florida | Aug. 2006-Aug. 2008 |
| Masters of Business Administration: Marketing and Management |
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| University of South Florida | Aug. 2001-May 2005 |
| Bachelor of Arts: Fine Art Photography |
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Experience
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| Creative Director & Product Designer |
| All Natural Botanicals (Dade City) | June 2008-Present |
- Redesigned company website
- Created a catalog showcasing all products
- Designed new product packaging
- Designed and redesigned new products
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| MBA Capstone Team Project |
| AMC Industries of Tampa | Jan. 2008-Aug. 2008 |
- Analyzed current business model to improve product quality, decrease cost, and increase profitability
- Developed a professional business plan to include: corporate analysis, financials, competitive analysis, and marketing plan
- Realigned existing marketing plan to increase customer base and company revenues by expanding into additional markets and targeting new customer profiles
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| Assistant Studio Director |
| Sadie's Ventures Portrait Studio (Tampa) | June 2005-April 2006 |
- Managed storewide operations and sales
- Hiring and training of 30 employees
- Increase revenues and exceeding corporate goals
- Increased productivity and revenue by developing efficient customer scheduling protocols for storewide management team
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| Professional Photographer |
| Bay Area Photography (Tampa) | June 2003-June 2005 |
- Lead Wedding Photographer
- Responsibilities in Marketing, Advertising, Shows, and Publications
- Redesigned company website
- Implemented the conversion of the studio from film to digital photography
- Published in Tampa Bay's Premier Bride Magazine, issue 2004-2005
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| Vintner |
| Aspirations Winery (Tampa) | Aug. 2002-June 2003 |
- Custom designed wines
- Wine analysis and production control
- Reorganized production line to increase output
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| Technical and Professional Skills |
- Strategic Internet Marketing
- Web Design: Raw HTML, PHP inclusions
- Computer: PC or MAC
- General Office: MS Word, MS Excel, Power Point, Mozilla Suite, Adobe Acrobat
- Graphics: Photoshop 5-CS2, Illustrator CS, CorelDraw x4, Canon Digital Photo Pro
- Fine Arts: Photography (Digital and Film), Graphic, Painting, Sculpture, Portfolio Design
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| Hobbies/Recreation |
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Web Design, Photography, Wine Making, Gourmet Cooking, Kayaking & Fishing
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| Web Site Sample: http://allnatbo.com |
